Posts Tagged ‘web’

Fine Tuning Your Domain Name

You may be asking yourself “How do I start my own website?”.  Well, for starters:  Have you thought about your long term plans for your website?  Doing so will be a great advantage in determining the best possible domain name.  Just as important as choosing the name for your business, a domain name, the name of your soon-to-be website, is one of the most important factors in your online success. Fine tuning your choice and thinking it through will help secure good placement with search engines and in the minds of your potential visitors/customers.

What if someone already owns the domain name you covet?  Would it still be possible to buy the domain name?  It’s Possible.  It’s possible, but there are some things to consider.  With some research and hard work you can possibly obtain the name from the current domain name owner.  There are other ways to get the domain name you want:

Hyphenated Names If the domain name you want is already taken, consider hyphenating it, as in taking billsplumbingsupplies.com and making it bills-plumbing-supplies.com.  Is hyphenating the best way to go?  Maybe, maybe not.  If you want a domain name that is already taken by someone else and is already a well known, well traveled website, this might be a bad move, because users already familiar with the original domain name will just type the original, non-hyphenated version into their web browser, and end up not at your site but at your competitor’s site.  Not the desired result!  Word to the wise: keep the domain name as short as possible.  The longer the name, especially with dashes in between words, the more likely that potential visitors to your site will enter it incorrectly into their browsers, thus foiling the chances of them visiting your website and costing you customers!  So keep it short.  Hyphenating a domain name might be a good strategy for you in the following scenario: Let’s say the domain name you want is taken, and the current owner is not willing to give it up.  After researching it you find that there is no website published under the domain name, or perhaps there is but it is poorly designed and gets very little traffic.  In a case like that hyphenating the domain name might make sense and in fact could be a wise strategy.  But be careful:  the last thing you want is to cause internet domain name confusion because you have decided on a domain name registration that is so close to a major competitor’s name that you end up losing business to them.

Longer or Shorter?  If you want to, you can purchase up to a 67 character long domain name.  You could purchase a domain name like thelongestdomainnameintheworldandthensome
andthensomemoreandmore.com which is 63 characters long, but why would you want to do that?  Can you envision anyone wanting to type it into their browser?  My website is www.StartYourWebsiteToday.com    When choosing my domain name I wanted something that in a few words would tell the web surfer what to expect from my website.  Good name selection can be helpful also with search engine ranking.  When choosing your domain name try to keep it short and concise, and if at all possible let the name tell the story of the site.  Shorter is better here.

Brand Name or Generic  Should you give your website a descriptive generic name or do you want to use a brand name?  If your business is known by a brand name, and it is a well known name, of course it is the best possible strategy to try to register that domain name.  Budweiser.com is a site that is well known and gets a lot of traffic, even though there is nothing specifically in the domain name that says anything about beer.  But because Budweiser is known all over the world as a beer brand, people know what they are getting when they surf to the website.  If your brand name is well known, definitely try to obtain your brand name as a domain name.  But if your company is Nike or Coca Cola or Budweiser don’t discount the idea of buying the domain name shoes.com or soda.com or beer.com if they are available as well.  People often search the web using generic terms, more so even than brand names.  A person is more likely to search the internet with generic terms like shoes or footwear or sneakers than to search by a single brand name, even one as big as Nike.  So if possible cover all the bases.  You can have as many domain names as you want pointing to a single website, so the more generic terms you can acquire that directly describe your business, the better.   A generic name if your business is new or not yet well known can get great results, if you can find a good one.  To start your search for your own unique domain name, here is a link to a domain name search engine.  So in conclusion, the first step in “how to start a website” is in the wise choice of your domain name. 

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Choosing a Domain Name That Will Brand Your Website

For novices on the web, the question is “How do I start my own website?”.  First:  One of the best things you can help yourself with in your domain name choice is to develop a strategy and plan of attack.  Careful consideration of your website’s domain name can pay off in dividends once your website is published online. Ultimately you are seeking to attract customers- the Holy Grail, and good marketing (which will help with Search Engine placement also) begins with your choice of domain name.

What if someone else already owns the domain name you wanted?  Can you still get it?  Could be.  It’s possible, but there are conditions.  With some research and hard work you can possibly obtain the name from the current domain name owner.  Instead, let’s check out some alternative strategies to get the domain name you want:

Hyphenated Names If the domain name you want is already taken, consider hyphenating it, as in taking billsplumbingsupplies.com and making it bills-plumbing-supplies.com.  Is hyphenating the best way to go?  Maybe, maybe not.  If you are dealing with an already well known name, generally the answer would be no, as most web surfers would usually just enter the non-hyphenated version in, and end up at your competitors’ website instead.  Not the desired result!  Also, if you do decide to take a hyphenated domain name, remember to keep it short!  The longer the domain name and the more dashes you put between words the harder it will be for the end user to remember, and therefore makes it more error prone, which could cost you customers who never make it to your website.  So, the shorter the better.  But if the name you have chosen is already taken and there is no chance of getting it from it’s owner, and the owner either has no website or a poorly designed one with little traffic, this can be a good strategy in purchasing a name.  But be careful:  the last thing you want is to cause internet domain name confusion because you have decided on a domain name registration that is so close to a major competitor’s name that you end up losing business to them.

Longer or Shorter?  If you want to, you can purchase up to a 67 character long domain name.  At 63 characters, thelongestdomainnameintheworldandthensome
andthensomemoreandmore.com claims to be the longest domain name in the world, and it may very well be.  Who would want to type it into a browser?  My website is www.StartYourWebsiteToday.com  and has a domain name that tells what kind of website you will be surfing to.  Good name selection can be helpful also with search engine ranking.  In as few characters as possible the name of the site, the purpose of the site, and the keywords of the site have all been neatly put together in a domain name.  Shorter is better here.

Brand Name or Generic  Should you give your website a descriptive generic name or do you want to use a brand name?  If your business is known by a brand name, and it is a well known name, of course it is the best possible strategy to try to register that domain name.  Budweiser.com is a site that is well known and gets a lot of traffic, even though there is nothing specifically in the domain name that says anything about beer.  But because Budweiser is known all over the world as a beer brand, people know what they are getting when they surf to the website.  If your brand name is well known, definitely try to obtain your brand name as a domain name.  But if your company is Nike or Coca Cola or Budweiser don’t discount the idea of buying the domain name shoes.com or soda.com or beer.com if they are available as well.  People often search the web using generic terms, more so even than brand names.  A person is more likely to search the internet with generic terms like shoes or footwear or sneakers than to search by a single brand name, even one as big as Nike.  Research your domain name as thoroughly as you can, including looking for generic keywords which could be a good fit as a potential domain name.  You can have as many domain names as you want pointing to a single website, so the more generic terms you can acquire that directly describe your business, the better.   A generic name if your business is new or not yet well known can get great results, if you can find a good one.  To start your search for your own unique domain name, here is a link to a domain name search engine.  So in conclusion, the first step in “how to start a website” is in the wise choice of your domain name. 

Hosting Plans- What to Look For Before Deciding

So you think you want to start up a website.  Prior posts from me were about domain name choice and website creation.  Next we will discuss hosting:  Early on in your decision making process, you will want to shop for a hosting plan.

Once you have created the pages for your website, now you want to publish it to the internet.  To have your website seen on the internet you will need to choose a hosting plan.  A hosting plan is different from a domain name.  You own your domain name but you rent a hosting plan.  To make your website live on the internet you will be paying a service provider to publish it for you.  That’s what a hosting plan is.  This article covers what to look for in a hosting plan.

SERVICE  The most important consideration is the level of service provided.  No consideration, including price, should supersede Good Customer Service as the criteria for choosing your hosting provider.  If your website is not available on the internet you are losing opportunities to connect with customers.  Strategically the best thing you can do for your website upfront is to choose a hosting company that is reliable in terms of customer service as well as “uptime”.

UPTIME  Does the hosting provider you are considering offer an “uptime guarantee? The better hosting providers will offer up to 99% uptime.  That sounds great, but it does mean that your site could go down for 1% of the time, which means over 7 hours out of each month! If at all possible, choose a host guaranteeing up to 99.9% uptime.

SIZE  How large is your site?  One of the determining factors for the price of most hosting plans is the amount of space required to store the website on their server’s hard drive.  Most websites do not require much space but if you’re planning on having a large site with a lot of multimedia content or an ecommerce site selling multiple items, you’ll probably need additional disk space on your hosting plan.

LINUX OR WINDOWS  This question refers to the operating systems available for hosting and which one to choose.  This question has no relevance to the brand of operating system you are using on your computer.  The determining factor here is what programming language was used to design the website.  For example, if CGI or PHP programming language was used, the best choice for the hosting operating system would be Linux.  For a website designed with ASP, the best choice would be Windows.  For the novice user who is building a simple html website the above may not be a consideration at first, but may become important later on as you become more experienced and add more features to your website.

TRAFFIC  How much traffic or how many visitors do you expect monthly?  Most hosting providers sell their hosting plans on a sliding scale according to bandwith usage.  The more visitors or traffic you expect on your site, the higher the bandwidth you will need, and the more the plan will cost.  The best advice here is to start off with a low cost, low bandwidth plan and upgrade it later as the traffic to your website grows.

 

SHARED OR DEDICATED HOSTING  The question of shared vs. dedicated hosting is really answered in a very simple way:  A shared hosting plan is exactly as it sounds, and means that your website will be stored on a server along with lots of other websites.  In this hosting format you generally have no ability to make changes to the resident software on the system, meaning you cannot change or upgrade the operating system, or the database management system, etc.  You will have to work within the software structure provided by the hosting company.  Dedicated or virtual dedicated hosting is different in the sense that you will have full control over the environment that your website resides in, and you will have the only access to that space.  Dedicated server hosting gives you full control over setup of the operating system and auxilliary programs such as database management or shopping cart or database management software.  Generally customer support will be low to non-existent, since this type of hosting is geared to the advanced user who will be using his own custom setup.  The bottom line:  start off with shared hosting if you are a beginner, until you are advanced enough to progress to your own controlled dedicated hosting environment.

At StartYourWebsiteToday.com I offer 99.9% guaranteed uptime and offer customer service 24/7.  We also have a selection of shared, dedicated, and virtual dedicated hosting plans to suit all budgets and sizes and types of websites. To review the options we offer, click HERE: Hosting plans.

What to Look for in a Good Hosting Plan

Selecting a hosting plan is a critical step when you want to start up a website.  Prior posts from me were about domain name choice and website creation.  Which brings the subject of hosting into play:  One of the critical decisions you will have to make is what type of hosting plan to use and what hosting provider to choose.

Once your website has been created, it is time to make it go live on the internet.  To have your website seen on the internet you will need to choose a hosting plan.  A hosting plan is different from a domain name.  You own your domain name but you rent a hosting plan.  In it’s simplest terms a hosting plan is paying a company to broadcast your website onto the internet.  The key considerations for choosing a good hosting plan will be discussed here.

SERVICE  First and foremost in your decision is to consider the hosting provider’s reputation for it’s services.  It does not matter that a multitude of features are offered or if the price is low if the service you will be getting with your hosting plan is sub par or even worse, nonexistent.  If your website is not available on the internet you are losing opportunities to connect with customers.  For that reason you want to be sure and choose a hosting provider that will provide the best uptime as well the best availability and quality of customer service.

UPTIME  When shopping for a hosting company, find out if they have an uptime guarantee. Many guarantee 99% uptime for their servers.  That sounds great, but it does mean that your site could go down for 1% of the time, which means over 7 hours out of each month! If at all possible, choose a host guaranteeing up to 99.9% uptime.

SIZE  How large is your site?  One of the determining factors for the price of most hosting plans is the amount of space required to store the website on their server’s hard drive.  If your website will be media rich with videos or music or photo files, or a large e-commerce site with a lot of catalogue pages, you will have to take space into consideration as a criteria for choosing the right hosting plan.

LINUX OR WINDOWS  Which operating system should your hosting plan use?  BTW it does not matter what operating system you are using on your personal computer.  What programming language was used in the Web site design?  For example, if you designed a website using ASP or ASP.NET, you’ll need to find a Windows hosting plan. If you have a Web site that uses CGI or PHP, you’ll need to get a Linux hosting plan.  For the novice user who is building a simple html website the above may not be a consideration at first, but may become important later on as you become more experienced and add more features to your website.

TRAFFIC  Will you be expecting lots of visitors to your website?  Hosting plans are usually sold at different level plans according to the bandwith that will be required.  Bandwidth = Traffic.  Obviously more bandwidth is better because it allows more visitors to visit your site, but at the beginning this will be hard for you to gauge.  Usually the best way to proceed here is to start with a basic low bandwidth plan, and upgrade later as the traffic begins to flow to the website.

 

SHARED OR DEDICATED HOSTING  The question of shared vs. dedicated hosting is really answered in a very simple way:  First a brief description of shared hosting, which is sharing space on a server with dozens or perhaps hundreds of other websites.  The main factor here is that you will have no control over the operating system, database structure, etc., and will have to work within the structure setup by the hosting provider.  Dedicated or virtual dedicated hosting is different in the sense that you will have full control over the environment that your website resides in, and you will have the only access to that space.  In other words, you would determine what operating system to use, what type database management software, what type of blog software, what type shopping cart, etc., etc.  This type of hosting is definitely geared to the more advanced user, and usually you won’t be able to get as much customer support because it will be a custom setup.  The best advice I can give to the newbie is to use shared hosting at first, until you gain more experience and abilities and are ready to take the plunge into something as advanced as dedicated hosting.

At StartYourWebsiteToday.com our uptime guarantee is 99.9% and we offer 24/7 customer service.  We also have a selection of shared, dedicated, and virtual dedicated hosting plans to suit all budgets and sizes and types of websites. To review the options we offer, click HERE: Hosting plans.

Choosing the Right Hosting Plan for Your Website

Hosting plan choice is a major step when you choose to start up a website.  Prior posts from me were about domain name choice and website creation.  Which brings the subject of hosting into play:  Early on in your decision making process, you will want to shop for a hosting plan.

The next step after creating your website is to make it live on the internet, or publish it.  To have your website seen on the internet you will need to choose a hosting plan.  By purchasing a domain name you have branded, or named your website.  You own the name, but now you must pay rent to someone to actually get your website online.  With a hosting plan you will be paying a service provider to publish your website on the internet for all to see.  The key considerations for choosing a good hosting plan will be discussed here.

SERVICE  First and foremost in your decision is to consider the hosting provider’s reputation for it’s services.  No consideration, including price, should supersede Good Customer Service as the criteria for choosing your hosting provider.  If your website is not available on the internet you are losing opportunities to connect with customers.  Strategically the best thing you can do for your website upfront is to choose a hosting company that is reliable in terms of customer service as well as “uptime”.

UPTIME  When shopping for a hosting company, find out if they have an uptime guarantee. Many guarantee 99% uptime for their servers.  That sounds great, but it does mean that your site could go down for 1% of the time, which means over 7 hours out of each month! If at all possible, choose a host guaranteeing up to 99.9% uptime.

SIZE  How large is your site?  The amount of disk space all of your website’s pages takes up will determine the size of the hosting plan you will need.  If your website will be media rich with videos or music or photo files, or a large e-commerce site with a lot of catalogue pages, you will have to take space into consideration as a criteria for choosing the right hosting plan.

LINUX OR WINDOWS  This question refers to the operating systems available for hosting and which one to choose.  This question has no relevance to the brand of operating system you are using on your computer.  The determining factor here is what programming language was used to design the website.  For example, if CGI or PHP programming language was used, the best choice for the hosting operating system would be Linux.  For a website designed with ASP, the best choice would be Windows.  For the novice user who is building a simple html website the above may not be a consideration at first, but may become important later on as you become more experienced and add more features to your website.

TRAFFIC  Will you be expecting lots of visitors to your website?  Most hosting providers sell their hosting plans on a sliding scale according to bandwith usage.  Obviously more bandwidth is better because it allows more visitors to visit your site, but at the beginning this will be hard for you to gauge.  The best advice here is to start off with a low cost, low bandwidth plan and upgrade it later as the traffic to your website grows.

 

SHARED OR DEDICATED HOSTING  Whether or not to choose shared hosting over dedicated hosting comes down to the following:  A shared hosting plan is exactly as it sounds, and means that your website will be stored on a server along with lots of other websites.  In this hosting format you generally have no ability to make changes to the resident software on the system, meaning you cannot change or upgrade the operating system, or the database management system, etc.  You will have to work within the software structure provided by the hosting company.  Dedicated or virtual dedicated hosting is different in the sense that you will have full control over the environment that your website resides in, and you will have the only access to that space.  In other words, you would determine what operating system to use, what type database management software, what type of blog software, what type shopping cart, etc., etc.  This type of hosting is definitely geared to the more advanced user, and usually you won’t be able to get as much customer support because it will be a custom setup.  The bottom line:  start off with shared hosting if you are a beginner, until you are advanced enough to progress to your own controlled dedicated hosting environment.

At StartYourWebsiteToday.com our uptime guarantee is 99.9% and we offer 24/7 customer service.  The hosting plans that are offered include a variety: shared hosting, virtual dedicated hosting, and dedicated hosting plans with either Linux or Windows operating systems for every need and budget ranging from the small personal website to large online multimedia sites to those interested in ecommerce website building. To review the options we offer, click HERE: Hosting plans.

Choosing a Hosting Plan for Your New Website

Hosting plan choice is a major step when you choose to start up a website.  Prior posts from me were about domain name choice and website creation.  Next we will discuss hosting:  Early on in your decision making process, you will want to shop for a hosting plan.

Once your website has been created, it is time to make it go live on the internet.  In order to do so, you will need a hosting plan.  A hosting plan is different from a domain name.  You own your domain name but you rent a hosting plan.  To make your website live on the internet you will be paying a service provider to publish it for you.  That’s what a hosting plan is.  The key considerations for choosing a good hosting plan will be discussed here.

SERVICE  First and foremost in your decision is to consider the hosting provider’s reputation for it’s services.  No consideration, including price, should supersede Good Customer Service as the criteria for choosing your hosting provider.  After you have published, or “gone live” on the internet, the last thing you want is for the website to go down and become unavailable to potential customers.  Strategically the best thing you can do for your website upfront is to choose a hosting company that is reliable in terms of customer service as well as “uptime”.

UPTIME  When shopping for a hosting company, find out if they have an uptime guarantee. Many guarantee 99% uptime for their servers.  Even at 99% average uptime it can mean that your website will be off the internet for over 7 hours per month. If at all possible, choose a host guaranteeing up to 99.9% uptime.

SIZE  How large will the website be?  Most hosting providers set the pricing on their hosting plans according to the space taken up on their servers by the website.  Most websites do not require much space but if you’re planning on having a large site with a lot of multimedia content or an ecommerce site selling multiple items, you’ll probably need additional disk space on your hosting plan.

LINUX OR WINDOWS  This question refers to the operating systems available for hosting and which one to choose.  This question has no relevance to the brand of operating system you are using on your computer.  The determining factor here is what programming language was used to design the website.  For example, if CGI or PHP programming language was used, the best choice for the hosting operating system would be Linux.  For a website designed with ASP, the best choice would be Windows.  Note that if you are simply publishing a basic html website, the choice of hosting Operating system won’t really matter as much until you get into more advanced languages such as PHP or ASP.

TRAFFIC  How much traffic or how many visitors do you expect monthly?  Most hosting providers sell their hosting plans on a sliding scale according to bandwith usage.  Obviously more bandwidth is better because it allows more visitors to visit your site, but at the beginning this will be hard for you to gauge.  The best advice here is to start off with a low cost, low bandwidth plan and upgrade it later as the traffic to your website grows.

 

SHARED OR DEDICATED HOSTING  The question of shared vs. dedicated hosting is really answered in a very simple way:  A shared hosting plan is exactly as it sounds, and means that your website will be stored on a server along with lots of other websites.  In this hosting format you generally have no ability to make changes to the resident software on the system, meaning you cannot change or upgrade the operating system, or the database management system, etc.  You will have to work within the software structure provided by the hosting company.  Using dedicated (or virtual dedicated) hosting means that you have full control over the server your website is stored on and that only your data occupies the space on that server.  In other words, you would determine what operating system to use, what type database management software, what type of blog software, what type shopping cart, etc., etc.  This type of hosting is definitely geared to the more advanced user, and usually you won’t be able to get as much customer support because it will be a custom setup.  The best advice I can give to the newbie is to use shared hosting at first, until you gain more experience and abilities and are ready to take the plunge into something as advanced as dedicated hosting.

At StartYourWebsiteToday.com our uptime guarantee is 99.9% and we offer 24/7 customer service.  The hosting plans that are offered include a variety: shared hosting, virtual dedicated hosting, and dedicated hosting plans with either Linux or Windows operating systems for every need and budget ranging from the small personal website to large online multimedia sites to those interested in ecommerce website building. To see what is available, click HERE: Hosting plans.

Choosing a Hosting Plan for Your New Website

Selecting a hosting plan is a critical step when you want to start up a website.  Prior posts from me were about domain name choice and website creation.  Next we will discuss hosting:  Choosing a hosting plan is a primary step in launching your fledgling web presence.

Once you have created the pages for your website, now you want to publish it to the internet.  In order to do so, you will need a hosting plan.  A hosting plan is different from a domain name.  You own your domain name but you rent a hosting plan.  To make your website live on the internet you will be paying a service provider to publish it for you.  That’s what a hosting plan is.  This article covers what to look for in a hosting plan.

SERVICE  The number one thing to look for in a hosting plan is service.  It does not matter that a multitude of features are offered or if the price is low if the service you will be getting with your hosting plan is sub par or even worse, nonexistent.  After you have published, or “gone live” on the internet, the last thing you want is for the website to go down and become unavailable to potential customers.  Therefore should a problem occur it is important to select a hosting provider that is readily available and will resolve the issue in as timely a manner as possible.

UPTIME  Does the hosting provider you are considering offer an “uptime guarantee? Many guarantee 99% uptime for their servers.  That sounds great, but it does mean that your site could go down for 1% of the time, which means over 7 hours out of each month! The best hosting providers will have a track record of up to 99.9% uptime, which essentially guarantees you that downtime is negligible or even non-existent.

SIZE  What size, or how many pages will the website have?  One of the determining factors for the price of most hosting plans is the amount of space required to store the website on their server’s hard drive.  Most websites do not require much space but if you’re planning on having a large site with a lot of multimedia content or an ecommerce site selling multiple items, you’ll probably need additional disk space on your hosting plan.

LINUX OR WINDOWS  Which operating system should your hosting plan use?  This question has no relevance to the brand of operating system you are using on your computer.  What programming language was used in the Web site design?  For example, if you designed a website using ASP or ASP.NET, you’ll need to find a Windows hosting plan. If you have a Web site that uses CGI or PHP, you’ll need to get a Linux hosting plan.  Note that if you are simply publishing a basic html website, the choice of hosting Operating system won’t really matter as much until you get into more advanced languages such as PHP or ASP.

TRAFFIC  How much traffic or how many visitors do you expect monthly?  Hosting plans are usually sold at different level plans according to the bandwith that will be required.  Bandwidth = Traffic.  The more visitors or traffic you expect on your site, the higher the bandwidth you will need, and the more the plan will cost.  Usually the best way to proceed here is to start with a basic low bandwidth plan, and upgrade later as the traffic begins to flow to the website.

 

SHARED OR DEDICATED HOSTING  The question of shared vs. dedicated hosting is really answered in a very simple way:  A shared hosting plan is exactly as it sounds, and means that your website will be stored on a server along with lots of other websites.  In this hosting format you generally have no ability to make changes to the resident software on the system, meaning you cannot change or upgrade the operating system, or the database management system, etc.  You will have to work within the software structure provided by the hosting company.  Using dedicated (or virtual dedicated) hosting means that you have full control over the server your website is stored on and that only your data occupies the space on that server.  Dedicated server hosting gives you full control over setup of the operating system and auxilliary programs such as database management or shopping cart or database management software.  Generally customer support will be low to non-existent, since this type of hosting is geared to the advanced user who will be using his own custom setup.  The bottom line:  start off with shared hosting if you are a beginner, until you are advanced enough to progress to your own controlled dedicated hosting environment.

At StartYourWebsiteToday.com I offer 99.9% guaranteed uptime and offer customer service 24/7.  The hosting plans that are offered include a variety: shared hosting, virtual dedicated hosting, and dedicated hosting plans with either Linux or Windows operating systems for every need and budget ranging from the small personal website to large online multimedia sites to those interested in ecommerce website building. To review the options we offer, click HERE: Hosting plans.

Choosing a Hosting Plan for Your New Website

Hosting plan choice is a major step when you choose to start up a website.  Prior posts from me were about domain name choice and website creation.  Now let’s talk a little about hosting:  Early on in your decision making process, you will want to shop for a hosting plan.

Once your website has been created, it is time to make it go live on the internet.  Publishing to the internet involves getting a hosting plan.  By purchasing a domain name you have branded, or named your website.  You own the name, but now you must pay rent to someone to actually get your website online.  To make your website live on the internet you will be paying a service provider to publish it for you.  That’s what a hosting plan is.  The key considerations for choosing a good hosting plan will be discussed here.

SERVICE  The most important consideration is the level of service provided.  It does not matter that a multitude of features are offered or if the price is low if the service you will be getting with your hosting plan is sub par or even worse, nonexistent.  After you have published, or “gone live” on the internet, the last thing you want is for the website to go down and become unavailable to potential customers.  For that reason you want to be sure and choose a hosting provider that will provide the best uptime as well the best availability and quality of customer service.

UPTIME  When shopping for a hosting company, find out if they have an uptime guarantee. Many guarantee 99% uptime for their servers.  That sounds great, but it does mean that your site could go down for 1% of the time, which means over 7 hours out of each month! If at all possible, choose a host guaranteeing up to 99.9% uptime.

SIZE  How large is your site?  Most hosting providers set the pricing on their hosting plans according to the space taken up on their servers by the website.  Most websites do not require much space but if you’re planning on having a large site with a lot of multimedia content or an ecommerce site selling multiple items, you’ll probably need additional disk space on your hosting plan.

LINUX OR WINDOWS  Which operating system should your hosting plan use?  This question has no relevance to the brand of operating system you are using on your computer.  The determining factor here is what programming language was used to design the website.  For example, if CGI or PHP programming language was used, the best choice for the hosting operating system would be Linux.  For a website designed with ASP, the best choice would be Windows.  For the novice user who is building a simple html website the above may not be a consideration at first, but may become important later on as you become more experienced and add more features to your website.

TRAFFIC  How much traffic or how many visitors do you expect monthly?  Most hosting providers sell their hosting plans on a sliding scale according to bandwith usage.  The more visitors or traffic you expect on your site, the higher the bandwidth you will need, and the more the plan will cost.  Usually the best way to proceed here is to start with a basic low bandwidth plan, and upgrade later as the traffic begins to flow to the website.

 

SHARED OR DEDICATED HOSTING  The question of shared vs. dedicated hosting is really answered in a very simple way:  A shared hosting plan is exactly as it sounds, and means that your website will be stored on a server along with lots of other websites.  In this hosting format you generally have no ability to make changes to the resident software on the system, meaning you cannot change or upgrade the operating system, or the database management system, etc.  You will have to work within the software structure provided by the hosting company.  Dedicated or virtual dedicated hosting is different in the sense that you will have full control over the environment that your website resides in, and you will have the only access to that space.  Dedicated server hosting gives you full control over setup of the operating system and auxilliary programs such as database management or shopping cart or database management software.  Generally customer support will be low to non-existent, since this type of hosting is geared to the advanced user who will be using his own custom setup.  The best advice I can give to the newbie is to use shared hosting at first, until you gain more experience and abilities and are ready to take the plunge into something as advanced as dedicated hosting.

At StartYourWebsiteToday.com our uptime guarantee is 99.9% and we offer 24/7 customer service.  The hosting plans that are offered include a variety: shared hosting, virtual dedicated hosting, and dedicated hosting plans with either Linux or Windows operating systems for every need and budget ranging from the small personal website to large online multimedia sites to those interested in ecommerce website building. To review the options we offer, click HERE: Hosting plans.

Real Estate Search Engine Optimization

Optimizing

Search Engine Optimization is often used, but seldom understood. In fact, technically it is already an archaic description of a process of getting eyeballs to your real estate website.

Not long ago, say four or five years, you could reverse engineer a high positioned website and voila you would get a high listing in the index. The Search Engine knows better than that and expects a little more out of you. With real estate seo, this can be a challenge

The definition of Search engine optimization (SEO) is this: It is the process of improving the volume or quality of traffic to a web site from search engines via “natural” search results. A rule of thumb is, the site appears closer to the top in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines. This gives a web site web presence.

As part of an Internet marketing strategy, Search Engine Optimization(SEO) considers how the search engines work and what people are searching for. When a website is optimized,the content and HTML coding is edited to both increase its relevance to specific keywords and to remove all barriers to the indexing activities of search engines.

SEO also refers to “search engine optimizers, who are consultants who carry out optimization projects on behalf of their clients, and also by employees who perform search engine optimization services. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Since effective SEO often requires changes to the HTML source code of a site, SEO tactics are often included into web site development and design.
When describing Search engine friendly web site designs, menus, content management systems and shopping carts that are easy to optimize.

Black hat SEO or Spamdexing, use link farms and keyword stuffing that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ certain SEO techniques in order to remove them from their indexes.

 

Choosing the Right Hosting Plan for Your Website

Selecting a hosting plan is a critical step when you want to start up a website.  Prior posts from me were about domain name choice and website creation.  Next we will discuss hosting:  Early on in your decision making process, you will want to shop for a hosting plan.

Once your website has been created, it is time to make it go live on the internet.  In order to do so, you will need a hosting plan.  By purchasing a domain name you have branded, or named your website.  You own the name, but now you must pay rent to someone to actually get your website online.  To make your website live on the internet you will be paying a service provider to publish it for you.  That’s what a hosting plan is.  Let’s go over some of the key important factors to consider when choosing a hosting plan:

SERVICE  The most important consideration is the level of service provided.  It does not matter that a multitude of features are offered or if the price is low if the service you will be getting with your hosting plan is sub par or even worse, nonexistent.  If your website is not available on the internet you are losing opportunities to connect with customers.  For that reason you want to be sure and choose a hosting provider that will provide the best uptime as well the best availability and quality of customer service.

UPTIME  When shopping for a hosting company, find out if they have an uptime guarantee. Many guarantee 99% uptime for their servers.  That sounds great, but it does mean that your site could go down for 1% of the time, which means over 7 hours out of each month! The best hosting providers will have a track record of up to 99.9% uptime, which essentially guarantees you that downtime is negligible or even non-existent.

SIZE  How large will the website be?  One of the determining factors for the price of most hosting plans is the amount of space required to store the website on their server’s hard drive.  Most websites do not require much space but if you’re planning on having a large site with a lot of multimedia content or an ecommerce site selling multiple items, you’ll probably need additional disk space on your hosting plan.

LINUX OR WINDOWS  Which operating system should your hosting plan use?  This question has no relevance to the brand of operating system you are using on your computer.  The determining factor here is what programming language was used to design the website.  For example, if CGI or PHP programming language was used, the best choice for the hosting operating system would be Linux.  For a website designed with ASP, the best choice would be Windows.  For the novice user who is building a simple html website the above may not be a consideration at first, but may become important later on as you become more experienced and add more features to your website.

TRAFFIC  Will you be expecting lots of visitors to your website?  Most hosting providers sell their hosting plans on a sliding scale according to bandwith usage.  The more visitors or traffic you expect on your site, the higher the bandwidth you will need, and the more the plan will cost.  The best advice here is to start off with a low cost, low bandwidth plan and upgrade it later as the traffic to your website grows.

 

SHARED OR DEDICATED HOSTING  The question of shared vs. dedicated hosting is really answered in a very simple way:  First a brief description of shared hosting, which is sharing space on a server with dozens or perhaps hundreds of other websites.  The main factor here is that you will have no control over the operating system, database structure, etc., and will have to work within the structure setup by the hosting provider.  Dedicated or virtual dedicated hosting is different in the sense that you will have full control over the environment that your website resides in, and you will have the only access to that space.  In other words, you would determine what operating system to use, what type database management software, what type of blog software, what type shopping cart, etc., etc.  Generally customer support will be low to non-existent, since this type of hosting is geared to the advanced user who will be using his own custom setup.  The bottom line:  start off with shared hosting if you are a beginner, until you are advanced enough to progress to your own controlled dedicated hosting environment.

At StartYourWebsiteToday.com our uptime guarantee is 99.9% and we offer 24/7 customer service.  The hosting plans that are offered include a variety: shared hosting, virtual dedicated hosting, and dedicated hosting plans with either Linux or Windows operating systems for every need and budget ranging from the small personal website to large online multimedia sites to those interested in ecommerce website building. To review the options we offer, click HERE: Hosting plans.

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